Description
Employer branding managers collaborate with marketing experts to promote an employer's image through communication formats such as print and social media. Manage an online marketing program to promote job openings and career opportunities at the company.
EssentialOptional
Theoretical Knowledge
Practical Skills
develop media strategydefine brand identitypromote companyset brand positioningplan social media marketing campaignsplan marketing strategyapply social media marketingplan digital marketingpromote organisational communicationmanage development of promotional materiallead the brand strategic planning processcollaborate in the development of marketing strategiesadvise on public relationsmanage brand assets