Description
Tourism policy directors develop and implement policies to improve tourism to their region. They develop marketing plans to promote the region in foreign regions, and monitor the operation of the tourism industry. They conduct research to investigate how tourism policies could be improved and implemented and investigate the benefits of the tourism industry to the government.
EssentialOptional
Theoretical Knowledge
Practical Skills
develop tourism policiesmeasure sustainability of tourism activitiesdeliver presentations on tourismassess an area as a tourism destinationcoordinate public-private partnerships in tourismplan measures to safeguard cultural heritageplan measures to safeguard natural protected areasperform public relationsspeak different languagesmanage distribution of destination promotional materialsmanage government policy implementationanalyse foreign affairs policiesdevelop international cooperation strategiesmanage production of destination promotional materialsplan event marketing for promotional campaignspresent reportsbuild international relationsshow intercultural awarenessreport analysis resultsbuild a strategic marketing plan for destination managementadvise on foreign affairs policies