Description
Destination managers are in charge of managing and implementing the national/regional/local tourism strategies (or policies) for destination development, marketing and promotion.
EssentialOptional
Theoretical Knowledge
Practical Skills
execute marketing planmanage conservation of natural and cultural heritageperform market researchmanage distribution of destination promotional materialsselect optimal distribution channelcomply with food safety and hygienedevelop inclusive communication materialengage local communities in the management of natural protected areasbuild business relationshipsmanage staffmeasure sustainability of tourism activitiessupervise crewbuild a network of suppliers in tourismset up pricing strategiesmanage production of destination promotional materialsmanage visitor flows in natural protected areaslead the brand strategic planning processassess an area as a tourism destinationmanage budgetsapply strategic thinkingcoordinate public-private partnerships in tourismoversee the design of touristic publicationsoversee the printing of touristic publicationsbuild a strategic marketing plan for destination managementrecruit employeescoordinate efforts of stakeholders for destination promotioneducate on sustainable tourismsupport community-based tourismplan measures to safeguard cultural heritageplan measures to safeguard natural protected areassupport local tourismplan digital marketingmeasure customer feedbacktrain employeesmanage contractscreate annual marketing budgetdeliver presentations on tourismdevelop strategies for accessibilityreport touristic factscoordinate operational activitiesmanage yielddevelop working proceduresdesign press kit for mediamaintain relationship with suppliersuse e-tourism platformspromote virtual reality travelling experiencesimprove customer traveling experiences with augmented realitydevelop tourist information materials