Description
Web content managers curate or create content for a web platform according to the long-term strategic goals, policies and procedures for an organisation's online content or their customers. They control and monitor compliance with standards, legal and privacy regulations and ensure web optimisation. They are also responsible for integrating the work of writers and designers to produce a final layout which is compatible with corporate standards.
EssentialOptional
Theoretical Knowledge
style sheet languagesweb based collaborative platformscontent development processesauthoring softwareinformation structurekeywords in digital contentpublishing strategylegal requirements of ICT productsweb programmingJSSSCSSaugmented realityWorld Wide Web Consortium standardsJavaScriptSassinteractive mediaPHPLESScognitive psychologyAJAXcontent marketing strategy
Practical Skills
interpret technical textscompile contentensure compliance with legal requirementsutilise content typesuse content management system softwareconduct content quality assurancemanage online contentcomply with legal regulationsconduct search engine optimisationdevelop digital contentidentify legal requirementsprovide written contentensure compliance with company regulationsdigital content creationmanage content metadataidentify customer requirementsprovide multimedia contentcreate content titleuse markup languagestranslate requirement concepts into contenttranslate requirements into visual designapply tools for content developmentintegrate content into output mediaperform copywritingensure proper document managementuse presentation softwaremanage content development projectsuse word processing softwaredesign digital call to actionperform online data analysisuse spreadsheets softwareprovide guidelines for content developmentproofread text